RMD Grows Roster of Blue-Chip Challenger Food Brands
As a fully integrated advertising, public relations and brand strategy agency, focusing exclusively on growing challenger food brands, RMD has once again grown its client roster. And we’re so proud to have done so!
In an impressive leap of growth, Mad Mini Foods, Agave & Rye Tequila and Bourbon Hall and Hop Scotch Craft Beer and Whiskey have chosen to name RMD as their agency of record – Mad Minis relying on our social and digital marketing, Agave & Rye relying on our public relations and web marketing for a brand refresh, and Hop Scotch relying on our public relations and social media marketing. Each brand, diverse in how it approaches the food industry, is a leader in its niche.
“The addition of Mad Minis, Agave & Rye and Hop Scotch to our portfolio of challenger food brands is exciting. We’re eager to continue to find success for each and watch them grow in unprecedented ways,” shares Sue Reninger, Managing Partner, Client Brand Strategy, RMD Advertising. “We’re super-charged and excited to help make a difference for consumers and guests that interact with these stellar brands!”
An example of custom animation for Hop Scotch’s Instagram feed:
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Join us TODAY for #WhiskeyDay. We’ve got bombs, we’ve got shots and we’ve got flights. Our flights are $5, $10, $15, $20 or $25. You read that right, a $5 #Whiskey flight. We will also have 5 signature whiskey drinks available all day, and vendors will be on site giving away swag and sharing info about their brands. Join us for the fun, won’t you? . . . #hopscotchohio #hopscotchoh #cincinnati #cincinnatiohio #queencity #cincygram #beerbar #craftbeer #localbeer #whiskeybar #whiskey #localcraftbeer #grilledcheese
RMD’s ideas address the challenges faced by the agency’s clients with solutions embodying the words smart, creative, sharp, passionate and problem solving.Objectively considered one of the strongest brand-oriented challenger food advertising agencies, the RMD team works to find a better way for clients to relate to their audiences from both emotional and intellectual perspectives. In being determined as an agency within the top 20 performing firms by O’Dwyer’s, RMD’s depth of knowledge within the challenger food category, specifically, separates it from the rest and makes it the ideal partner for each of these stellar brands.