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24 Reasons to Fall in Love with Frozen Food

24 Reasons to Fall in Love with Frozen Food

RMD-FrozenFood

Frozen food is often underappreciated and underutilized by today’s consumers. When there’s so much to love, we won’t stand idly by and watch America’s freezers fill up with 6 month old pork chops and ice cubes.

Instead, in honor of RMD’s 24th anniversary this month, we’re sharing 24 reasons to fall in love with frozen food again.

Tweet: #FunFact: The 1st frozen #pizza is thought to have been marketed in 1957. #Frozen Food https://rmdadvertising.com/blog/ https://ctt.ec/E50b9#FunFact: The 1st frozen #pizza is thought to have been marketed in 1957. #Frozen Food https://rmdadvertising.com/blog/ https://ctt.ec/E50b9

There are 24 miscellaneous fun facts and reasons we’re stocking our freezers with brands like Graeter’s Ice Cream, Tandoor Chef and Mom Made Foods. Read on!

1. Frozen foods do not require any added preservatives to keep them safe and consumable, because microbes cannot grow on any food that is at a temperature less than 0°F. Freezing is a natural way to preserve nutrients!

2. Despite old wives’ tales, freezing food does not remove any nutrients, unlike other processes that tend to strip them.

3. You don’t need to be afraid of freezer burn or color changes in your properly frozen food. Freezer burn is just the result of air hitting frozen food and allowing the ice to sublimate.

4. Freezing food typically keeps items edible indefinitely. Although taste and quality may diminish over time, some items, such as poultry and meat, can be consumed up to a year after being stored in the freezer. Warm up to frozen food!

5. Although freezing food was used as a storage technique in cold weather climates for many years, it is believed to have first been applied to industrial food sales sometime in the 1800s.

6. Carl Paul Gottfried Linde, an engineer, scientist and professor at the Technical University of Munich, helped pioneer industrial cooling. His plans for an ice machine in the nineteenth century spurred the evolution of the refrigerator.

7. The freezing process has inspired brands like Crunchtables to make vegetables more enticing … and more delicious!

8. The namesake of Birds Eye Vegetables came from the company’s founder, Clarence Birdseye, who introduced the idea of flash freezing to the world.

9. Birdseye’s food was so prevalent that it was actually the first frozen food sold commercially in the United States.

10. The first “complete” frozen meal was not actually the beloved “TV dinner”—it was airplane food! Each frozen meal included a meat, a vegetable, a potato and was meant to be reheated for in-air enjoyment. Even though the term was originally a brand name for Swanson’s frozen dinners, it soon became synonymous with any packaged frozen dinner that could be easily eaten on a tray in front of (you guessed it!) the TV.

11. Ditch the preservatives. Freezing is a simple, preservative-free way to keep the food you love fresh. A ripe avocado? Fresh for a couple of days before it goes brown. Tender boneless chicken simmered and seasoned in a zesty, authentic Indian sauce in our Chicken Curry however, can stay fresh in the freezer until you’re ready to enjoy it!

12. Break seasonal barriers. With the magic of freezing, you can enjoy all of your favorite seasonal veggies year-round. Which nutrient-rich vegetable is your go-to?

13. The frozen aisle helps companies like Mad Mini Foods to bring fun, clean ingredients and portion control to those of us who need a little indulgence without the guilt.

14. Waste less. Did you know that seven in ten households regularly throw away up to twenty items of fresh or chilled food straight into the trash every month? Break the mold and go frozen!

15. Fresh raw fruits and vegetables are often harvested before they reach their peak nutritional value and then ripen “off the vine” while they are transported long distances. On the other hand, vegetables that offer the greatest nutritional value, flavor, color and ripeness are quickly frozen to retain these natural qualities.

16. Frozen food holds so much history for brands like Graeter’s Ice Cream who still used time-tested Old World processes to bring authenticity to consumers.

17. “Some of the hottest products in the frozen food aisle are portable, ready-to-eat and offer no-mess preparation and easy cleanup.  All this built-in convenience means time-pressed moms and dads can quickly prepare wholesome and tasty meals that allow for more quality time around the table,” according to the Frozen Food Foundation.

18. Frozen foods are real value. They are often lower in cost per serving and have much greater shelf life than refrigerated foods by their very nature.

19. The freezing process can reduce the number of potentially harmful bacteria, which can cause food poisoning.

20. Buying frozen food means you can take fewer trips to get groceries, thereby reducing your individual carbon footprint.

21. Before frozen food became a way of life, any excess fresh crops were simply wasted, thrown away or ploughed back into the ground. Freezing has meant that farmers can sell entire harvests.

22. Frozen food allows brands like Mom Made Foods to bring America’s families simple and nutritious ways to lead their on-the-go lifestyles while not compromising on health!

23. Eco scientists claim that buying frozen is good for the environment. Fresh exotic fish can be flown in daily from nearly anywhere, but frozen fish keeps for long periods in the freezer. This cuts down on your shopping trips and flights for seasonal deliveries.

24. Frozen food is what defines a number of our clients, and without them, we wouldn’t be RMD!

Happy Anniversary RMD!

Happy Anniversary RMD!

RMDAdvertising-24Years

March marks RMD Advertising’s 24th anniversary. That’s 24 years of exemplary client service, 24 years of cultivating a culture of intensely passionate, smart-as-a-whip RMD’ers … and 24 years of celebrating the food industry. All month long, we’re shedding a spotlight on what makes RMD great, from the people to our clients.

Tweet: Why do we love #RMD? In honor of our 24th anniversary, here are 24 of our fave things! #AgencyLife https://ow.ly/YFl5l https://ctt.ec/aa36jWhy do we love #RMD? In honor of our 24th anniversary, here are 24 of our fave things! #AgencyLife https://ow.ly/YFl5l https://ctt.ec/aa36j

We asked team members to share what makes RMD special, and this is what we heard:

24: “RMD is a culture of learning, of growing and of failing forward. We believe that if you’re not growing, you’re sinking.”

23: “We plank. We host water challenges. We ring the gong. We do what we can to make RMD more than just a place of work!”

22: “We’re smart marketers, constantly sharpening our skills. RMD works hard to deliver the best of the best for our clients – no exceptions.”

21: “We’re experts in our field and know how to put our clients first. This drives us to think harder and smarter each and every day.”

20: “Puppies in the office! Who else can say that?”

19: “We’ve got a great culture!”

18: “RMD works with truly incredible food brands, many of which are family-owned. What a gift to be able to work so closely to people who are passionate about the food business.”

17: “RMD is a team of people who make the environment what it is: Inspiring, enthusiastic and driven.”

16: “To be able to say I am an RMD’er is a point of pride.”

15: “Every day is a celebration. From National Margarita Day to National Toast Day and from Random Acts of Kindness Month to throwing baby showers for a fellow team member, we make the most of it!”

14: “We get to celebrate our amazing clients by eating their delicious food!”

13: “There is great music pumping through the office all the time.”

12: “We focus on taking care of each other and our clients each and every day.”

11: “Working with amazing food brands and becoming experts in our industry as well as theirs is something I am truly proud of.”

10: “Puppies in the office!”

9: “Who else can say they work with the best stress managers in the world? Dogs!”

8: “RMD is part of the Columbus community, embodying its energy and vibrancy!”

7: “We inspire each other to push farther each day. We push past our creative limits for the sake of our clients, whom we love.”

6: “Did we mention the dogs in the office?”

5: “Our clients inspire us to be better marketers, faster marketers, smarter marketers!”

4: “We learn so much from our clients. They’re the reason we push for success and abandon the status quo each and every time.”

3: “Seeing that increase in numbers each month, whether in the social space or in sales, is so gratifying. It’s something that makes RMD standout.”

2: Working with the RMD team is unlike working on any other team I’ve experienced. The commitment to bringing our clients success is at a caliber I am proud to say is not commonplace in our industry.”

1: “Food is our passion and working with so many family-owned brands is a gift I never take for granted. They’re invested in their company and take an incredible amount of pride in the product they put on the shelves. It is a true honor.”

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