Food For Thought - RMD Advertising Blog

For the Labor of Love and Food

For the Labor of Love and Food

We often get asked about the history of RMD.  Now, for nearly three decades (how time flies!), we’ve been through many, many colorful periods.  Mostly, however, we’re proud of who RMD is today.  It’s because of the labor, smarts and creativity of past and current team members that made us who we are today.

Born in 1992, RMD Advertising is celebrating its 25th year in the agency business.  The agency was started by Sue Reninger, and within two years added the creative expertise of Donn Ditzhazy.  The agency was started out of the belief that there was a better way to manage strategic campaigns and still serve the client in an unprecedented capacity.  In those early days, the core of RMD was born – and today we function more as an extension of the client team (and in many cases as a marketing department) than a traditional agency.

Once upon a time, RMD, like many agencies, focused on a variety of categories:  manufacturing, healthcare, and technology to name a few.  However, once we served on our first true food brand (Panera Bread), we took our own advice, knowing that brands are aided by sacrifice.  We narrowed our focus, and for the past decade or more have worked ONLY with challenger food brands.

Simply put, RMD is an advertising, digital, brand strategy, social media and public relations agency that “gets it.” We drive results from day one. RMD specializes in helping Challenger Food and Beverage brands grow.

 

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